There are several places that your work should be displayed.
1. It is important to design a website with high quality photos of your work.
Galleries and show entries will view your work through this medium as well as your digital submissions. (Weebly.com allows you to design a free website.....or of course you could use VistaPrint )
2.Join Facebook and add a public page for your work. It is best if your name appears along with your art form. My public page is Carol Clarkson Pottery. You could be "Sue Smith Encaustic Paintings". People would have difficulty finding Pine Creek Pottery ( which used to be the name of my studio ).
3. Set up a Twitter account and tweet when you add information to your website or public accounts.
4. Invite your friends to "like" your public pages.
5. Create a blog along with your website. It is "best" if you blog about your art form, other valuable sites, instead of your personal day to day happenings ( save that for your private accounts).
Hope you add viewers and promote your artwork!