I am currently involved with the Montana Artrepreneur Program. This past weekend we discussed booth set up and display. Several key points:
1. Do not make your booth display so heavy that it is difficult to carry.
Pro panels (www.propanels.com) They are expensive and can be purchased a panel at a time. I use the 30 inch x 7 feet knock down panels...they will fit in an SUV. If you are handy, you can download the plans to build your own panels at a fraction of the cost (http://www.ebay.com/itm/Ernie-Klevens-ART-DISPLAY-PANEL-PLANS-FOR-ART-Craft-FAIR-EXHIBITS-/110911864654?hash=item19d2dcbf4e:g:rIIAAMXQBlJR~C-z )
* be prepared for rain if you are outdoors
2. Keep your booth organized and free of clutter. If at all possible, do not put out all of your inventory....keep extra inventory hidden and replace items.
3. Limit your booth to 3 color schemes ( for example beige panels, black drapes to the floor on tables, and one accent color )
4. Have a business card to hand out with your purchased art...be sure to include your name, address , and phone #.
5. Make sure you have signage displayed properly...
This is my signage...
6. Use nice packaging , tissue, and price tags or hangtags.... you are not having a yard sale...
7. Have several methods of payment ( the Square for credit cards)
8. Give the client a receipt
9.Purchase a tall directors chair so that people can see you.
10. Do not lower your prices at the end of the day....all pricing should remain consistent.